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Bluetrain Named as Finalist for Prestigious US Search Award

Bluetrain is honoured to be named as one of four finalists for the US Search Awards 2016 in the category Best Use of Search – Third Sector. What are the US Search Awards? The US Search Awards celebrate excellence in the search, PPC, and digital advertising industry. Each year, they receive hundreds of nominations from...  Read More

Diana Gaviria

Bluetrain President Receives a 2016 Business in Edmonton Leaders Award

Bluetrain would like to congratulate Bryan Smith on his 2016 Business in Edmonton Leaders Award from Business in Edmonton Magazine! Recipients are chosen by an independent panel of judges based on business success, contribution to the community through philanthropic efforts and dedication to their industry. Bryan has built an innovative and successful company that has...  Read More

Alyce Kominetsky

How To ABH (Always Be Helping) Your Customers with Custom Content

Unlearning Marketing Theory As I was preparing to write this post, I did a cursory search of marketing topics and among them I found buzzword terms like: Empathy marketing, Social marketing, Content marketing, Relationship marketing.   As marketers, it’s no secret – we really like our marketing theory. We get excited over the newest research,...  Read More

Diana Gaviria

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