Bryan Smith
President
Bryan is the founder of Bluetrain and is a digital marketing expert with over 18 years of experience in SEO, online advertising, and web analytics, working on hundreds of websites, and managing millions in advertising spend.
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Bryan
President
Matthew Brown
Partner, Director of Digital Marketing
Matthew spends his days focused on understanding his clients digital pain points and helping them solve their digital problems. He uses data, strategy and insights to guide his recommendations and look for ways to continually improve his client’s online presence.
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Matthew
Partner, Director of Digital Marketing
Jodie Worobec
Director of Projects & Accounts
Jodie is the lead at Bluetrain for overseeing the effective coordination of client projects, managing timelines, and individually manages large enterprise projects.
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Jodie
Director of Projects & Accounts
Alexandra Carnio
Director of Social Media & Content Creation
Alex oversees all of Bluetrain’s organic social media management. She has worked in the corporate social media field since 2013, working as a trained facilitator and running her own successful social media agency before joining the Bluetrain team in 2021.
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Alexandra
Director of Social Media & Content Creation
Brad
Director of Client Services
Terri Carlson
Technical Lead & Senior Strategist
With experience in everything from non-profits to start-ups, Terri’s faced more than her fair share of digital puzzles. As one half of Bluetrain’s BC-based digital team, she combines her passion for data and creativity to brainstorm ‘out of the box’ solutions to complex client problems.
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Terri
Technical Lead & Senior Strategist
Kathy Waterman
Digital Marketing Strategist
Kathy brings a breadth of online experience ranging from developing her first website in 1997 in Notepad (yes, character-by-character!) to web analytics and search engine optimization. Her thirst for learning new optimization techniques has helped many clients increase their online exposure, search traffic and revenue.
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Kathy
Digital Marketing Strategist
Jen Sipari
Senior Digital Marketing Specialist
Jen joined Bluetrain’s team in 2021 and brings over five years of experience creating analytics reports, conducting competitor analysis, and using search engine optimization tactics. She is committed to providing excellent client service along with a strong desire to improve website search rankings.
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Jen
Senior Digital Marketing Specialist
Jaspreet Sagoo
Digital Marketing Specialist
Jaspreet is a digital marketing jack-of-all-trades. Having earned her degree in Biomedical Sciences from the University of Guelph, she loves to dig into the data just as much as coming up with creative, content-based solutions
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Jaspreet
Digital Marketing Specialist
Ally Wilson
Digital Content Manager
Ally is the team’s Social Media Content Manager. She is responsible for creating content, managing online communities, and is our self-proclaimed Canva Queen.
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Ally
Digital Content Manager
Melanie Auger
Interim Digital Content Manager
As Bluetrain’s Interim Digital Content Manager, Melanie is all about the ‘big picture approach’. She is always looking for innovative ways for her clients to leverage social media to achieve their business goals and improve their bottom line.
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Melanie
Interim Digital Content Manager
Jenaya Schroh
Digital Content Creator
Jenaya supports the social media team in a variety of ways including content creation, social media management, and event coverage.
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Jenaya
Digital Content Creator
Regan Lavoie
Senior Account Manager
As a Senior Account Manager, Regan brings a wide range of experience and knowledge to the Bluetrain team. She has a Degree in Business Management and worked at MacEwan University as an Advisor for 13 years.
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Regan
Senior Account Manager
Sarah Winberg
Account Manager
Sarah’s past experience in the media and with mixed marketing helps clients find their voice. She taps into what makes people tick and supports companies in moving the needle. Sarah embraces a challenge and like a good playlist mixes together the tried, tested and true with the next big thing.
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Sarah
Account Manager
Jack Alton
Account Manager
Jack enjoys finding a story within the numbers and helping people solve their problems. As an Account Manager, he couples this with his affinity for working with others to achieve great things.
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Jack
Account Manager
Ciprian Rusu
Pay Per Click Manager
Ciprian began working in the digital industry in 2001 (before iPods were even a thing). He now has over 10 years of experience as a Pay Per Click Manager who thrives on data to make the best advertising decisions for clients.
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Ciprian
Pay Per Click Manager
Andrei Rusu
Pay Per Click & Local Specialist
Andrei brings several years of experience working with clients around the world to Bluetrain. Over this time, Andrei has developed into an online enthusiast and marketing professional with a diverse knowledge in all things digital.
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Andrei
Pay Per Click & Local Specialist
Kim Wilson
Bookkeeper
Before joining the Bluetrain team, Kim worked in the oil and gas sector as an Accounting Administrator for over 20 years. She brings a plethora of experience and knowledge to our agency.
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Kim
Bookkeeper
Merilyn Tuazon
Digital Content Creator
Having played sports her whole life, Merilyn knows a thing or two about being a team-player! Working alongside her social media team, she plays a crucial role in managing clients’ social media accounts and content creation.
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Merilyn
Digital Content Creator
Cierra McLean
Account Coordinator
With her experience in e-commerce, marketing and consulting, Cierra enjoys connecting with her clients in order to promote their brand in the best way possible. Cierra appreciates the process and challenges that comes with diving deep into the analytics of digital marketing.
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Cierra
Account Coordinator
Patrick Eriksson
Senior Digital Advertising Strategist
Patrick found his interest in marketing in the mid 1990s, when the Internet started to become really popular. He built his first website for a Swedish video game store in 1996, and started designing their print ads for publishing in computer magazines (yes, magazines made out of paper!). When he immigrated to Canada in 1998, he pursued a career as a web designer, which gradually expanded into SEO, web project management, paid advertising and strategy. Patrick has accumulated a wealth of experience in the industry over the past +20 years, and he loves sharing his knowledge.
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Patrick
Senior Digital Advertising Strategist
Brandon Lamb
Account Manager
Brandon is best described as personable, approachable, and reliable. When it comes to Account Management, integrity is vital to decision-making according to Brandon. He views that having upstanding character traits and work ethics including sound judgment, honesty, dependability , and being loyal to himself, as well as the clients are what shape him in the workplace.
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