AI – the role we see it playing in SEO in the future (Now too)
Search engine optimization (SEO) helps your website rank in search engine results pages so customers more easily find you and your products or services. The world of SEO is constantly changing, and artificial intelligence (AI) plays a more prominent and significant role in SEO. Here’s a look at AI’s role in SEO and the part... Read More
Jen SipariRanking in Google: What Matters Most in 2022
Ranking in Google’s search results is key to getting your content in front of your target audience. However, keeping track of algorithm changes can be very challenging, and knowing which Google ranking factors really matter can be even harder. How many ranking factors does Google have? Well, lots, but don’t let this overwhelm you –... Read More
Alex DugasWhy Having an SEO Expert at the Table is Crucial for Building a Search Engine Friendly Website
Did you know that the vast majority of website traffic actually comes from organic search engine results? A 2019 study from BrightEdge found that 53 percent of all trackable website traffic comes from an organic search. In order to rank high on search results for Google, Bing, or other search engines, it’s crucial to build... Read More
Jen SipariSEO & HTTPS, Should You Make the Move?
What Is HTTPS, Anyway? HTTPS stands for Hyper Text Transfer Protocol Secure, it’s a variation of the popular HTTP used to transfer web pages across the internet. The difference is that HTTPS adds a layer of security by encrypting the data. Why Should You Care About HTTPS? Google has come out and said that sites... Read More
Samantha Goettel