Getting to Know Account Manager Sarah Winberg
Sarah joins the Bluetrain team with a diverse background ranging from public relations to radio. Get to know a little more about this driven dog-lover below! 1. What do you do at Bluetrain? I am an Account Manager. 2. What made you decide to apply to Bluetrain? While working in traditional media I started learning... Read More
Roxanne Bonilla21 Questions with Digital Marketing Specialist, Bibin Joseph
Bibin joins the Bluetrain team from, well, all over. This guy really does give a new meaning to “citizen of the world”. We are happy to have him on board! Get to know this adventurous marketer in our latest 21 Questions below. 1. R: Where did you grow up?B: I was born in the United... Read More
Roxanne BonillaWhy Are Customer Reviews So Important?
Your business is important to you and you may be wary about opening it up to online reviews. Take the leap. Online reviews are a great way to build trust with potential customers. Your customers will use reviews to decide if your products or services are the right fit, and they want to know how... Read More
Roxanne BonillaPast Lives of the Bluetrain Team
It’s true that everyone has a story to tell, and the Bluetrain team is no exception. We’ve all worked some incredibly random jobs, but they have prepared us for the digital marketing world in one way or another. Here are our stories: Bryan Smith, Mobile Trailblazer I have had many jobs prior to starting Bluetrain,... Read More
Roxanne Bonilla21 Questions with Account Manager, Dan Drammis
We welcome our newest Account Manager, Dan Drammis, to the team. He joins us all the way from England but has travelled to many places before landing in Canada. Get to know this worldly Englishman in our latest 21 Questions. 1. RB: Where did you grow up? DD: In the southwest of England. Small county... Read More
Roxanne BonillaEmail Marketing for Your Business
In the early days of internet consumption, people loved email. An incoming “You’ve got mail!” notification was a source of excitement. But now, with the rise of social media and the annoyance of inbox clutter, do people still like email? Should your business still use email marketing? The short answer is yes. How many people... Read More
Roxanne BonillaUsing LinkedIn For Business Marketing
With more businesses than ever using social channels to reach their audience and attract new customers, it is evident that social media marketing is here to stay. While almost any social platform can be utilized for commercial purposes, LinkedIn is undoubtedly the most-used and specialized platform for all things B2B. So, how can businesses use... Read More
Roxanne BonillaTips for Better Understanding Your Target Audience
How can a business not know who their target audience is? It’s a concept that doesn’t make sense for many. But believe it or not, many entrepreneurs aren’t armed with an ideal customer profile to make their marketing efforts more successful. Instead, they are drowning in the day-to-day operations of their business. It’s a concerning... Read More
Roxanne Bonilla21 Questions with Terri Carlson, Bluetrain’s Digital Marketing Specialist
I was fortunate enough to sit down with the newest addition to the team, Terri Carlson. We are excited to have Terri on board as our Digital Marketing Specialist. Learn more about her below! 1. RB: Where did you grow up? TC: I grew up in a tiny community in BC called Paul Lake. It’s... Read More
Roxanne Bonilla21 Questions with Regan Lavoie, Bluetrain’s Account Manager
I got to sit down with Regan Lavoie, one of Bluetrain’s all-star Account Managers, to learn a little more about this business-minded professional. Bet you’ll never guess who she shares her birthday with. 1. RB: Where did you grow up? RL: Sherwood Park. 2. RB: What did you like most about growing up in Sherwood... Read More
Roxanne Bonilla